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World Cultural Heritage Malacca Cultural City THE TOUCH CITY
Travel Spot
How to find out when visitors come to visit, first of all, you must first understand the tourists search, booking and other activities, many tourists will compare the travel price and pricing the hotel online before the trip, where to eat and live more cost-effective? As long as the data is searched, such as a consumer group that has browsed but has not placed an order, it can be analyzed through records. Knowing which accommodations, prices, regions, brands, etc., or leaving any traces of browsing, can figure out where people need to go and serve. Today’s tourists, whether traveling or otherwise, will look at the same type of reviews online, as long as they use data analysis to accurately segment them, they can give back to the tourism industry.
For example – there are a lot of tourists’ messages or photos on social media, inadvertently revealing the location, mood, date and most of the most popular places to visit, collected by statistics into valuable travel big data. When you master these data, you can know which landscapes visitors are interested in, what are the different needs and predicting future hotspots. As a promotion of tourism marketing and accurate assessment of passenger traffic, where are the tourists going this season? Is it a cultural attraction or a scenic spot? Help the scenic spots to improve sales and service quality.
Jacky Liew is a award-wining food critic in Malaysia, better known by his pen name Food Master. He possess the title of "Malaysia Food Critic" and "Fod God". Due to his outstanding performance, he was conferred Medal for Outstanding Public Service from the tenth Yang di-Pertuan Agong of Malaysia (equivalent to king). It is the great honor for him who trusted by the king to make a descriptive record of royal. He is also a recipient of World Food Gourmet Badges and inducted as Chevalier.
Furthermore, he was ranked among star chefs of Malaysia, Singapore and Taiwan in 2014.
He is also a lecturer and advisor of Today Agriculture College in 2002. In 2006, he was invited to become the National Business Coordinator in Nanyang Press. In 2007, he was involve in political commentary who met with 119 politicians. He won Outstanding Paper Award in 2017. In 2018, Jacky was the research object in the master thesis of University Abdul Rahman Food Review and Its Implication on Malaysia Chinese Food Consumption by Wan Mee San.
Now, he is transformed his path from food review writing to online film recommendation and extends to big data, cloud computing and digital technology. He is dedicated in redefine the current gastronomical field and selection of best food through "data analysis-based promotion" and "intelligent machine technology". This is helping to build a new smart catering and F&B industry.
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